Review of Shared Insurance Sales Leads
Investing in shared insurance leads requires carefully choosing your lead company provider. You might justify buying cheap shared leads because you think you’re saving money. But when you can’t contact these prospects, or worse be on the receiving end of a slew of unmentionable words because you’re the 20th agent who called them, you’re going to start regretting your decision pretty quickly.
Don’t get your pockets picked by unreliable lead companies that sell recycled information to all agents that buy them.
Shared leads are good investments – if you buy them from a reputable lead company that doesn’t sell a new lead to more than 5 agents only. High quality leads for their customers are the hallmark of good lead companies.
Make the right investment when buying shared leads.
Do some detective work of your own and ask other agents about the quality of the leads they bought from the same company. Ask them how their sales calls went with those shared leads. If you can do some research about the company itself, do it.
• Ask them directly how many times they sell their leads? If they keep beating around the bush and don’t give you straight answers, better start reconsidering if you want to do business with them. If the answer is more than 5, ask how much more to see if there really is a limit to the number of times they’ll resell the information.
• The best types of shared lead are those you can consider as semi-exclusive. They’re usually sold less than twice so they give very, very good chances of closing a sale. If you do the math, it’ll come out that they’re much better investments because of the closing ratio, even if they cost more than those cheap shared leads.
• It doesn’t happen often, but have you ever been sold the same lead twice? That incident alone will tell you something about a company’s policy of reselling leads. Ask about the company’s return policy for invalid leads. The industry-best is a 10-day credit window for immediate replacement. It’s a good bet an unreliable lead company won’t be that generous.
The best thing to do is to shop around and look for a reputable leads company. Do the same detective work you’ve read about here. Sales reps from good companies give straight answers to your questions because they’re proud about their company’s reputation for high-quality leads, return policies, quality lead generation activities, and record for improving the sales of their customer agents. They are very credible sources.
Get in touch with Salesleadsreview.com and find out how proud our sales reps will respond to your questions. Call any of our lead specialists now.
